Top Selling Fashion and Accessories


Download updated list »



Fashion is constantly evolving and changing. What was once in style always goes away for a bit before it returns as the latest trend. Trying to sell fashion and accessories online can be tricky if you don’t know the major brand to stick with.

The top selling items in fashion come from a variety of brands that are well known and have a hold on the fashion industry. Many popular fashion brands are more high-end, but this is what sells. Knowing what to sell and how to sell online within the fashion and accessories market all comes down to knowing the top fashion brands.

Fashion and Accessories Online Selling More Popular Than ever Before

More and more people are looking to buy fashion and accessory items online instead of in-store. The top selling items and brands are more accessible online and it is easier to get better deals. Fashion is moving toward online retail at a high rate and you can join in on the profitability by learning how to sell fashion and accessories items online. Before you can start selling, you need to know exactly what’s hot in the world of fashion and what target market is buying from which fashion brands.

Here are some of the top fashion brands and that are the hottest thing out right now:

Louis Vuitton

Louis VuittonThis is a fashion house that didn’t get its start until 1984, but it has quickly become one of the most popular fashion brands in the entire industry. It is a luxury brand that is known for clothing and accessories. The Louis Vuitton handbag and luggage collection is what most fashion lovers are looking for. This brand is known for quality and designs that are edgy.

Who is Buying Louis Vuitton Fashion and Accessories?

Since it is such a high-end brand, you might think that this type of fashion is exclusive, but more and more consumers are starting to buy Louis Vuitton fashion items. The target market for Louis Vuitton fashion is predominantly women between the ages of 25 and 55, but the luggage line is also appealing to men. If you want to sell online fashion and accessories, you need to have items that model the success of Louis Vuitton brand to entice consumers. Not to be mixed with counterfeit - a sure way to get in trouble with authorities!

Victoria’s Secret Pink Clothing

Victoria’s Secret Pink ClothingVictoria’s Secret is brand name in fashion that has transitioned from just lingerie and undergarments to a full line of clothing and accessories that young women can’t get enough of. Victoria’s Secret Pink clothing line has been around for a few years, but is more popular than ever before. This clothing line features sweatpants, t-shirts, and other loungewear items that are designed to be comfortable and fashionable. With form fitting designs and eye catching colors, this type of fashion is what women are buying.

Who is Buying Victoria’s Secret Pink Clothing?

The target market for this Pink clothing line is young girls and women between the ages of 16 and 35. This target market is buying from this fashion brand, because the clothes are comfortable, stylish and appeal to the fashion sense of girls and young women in this target market.

With a line of loungewear to go with bras and panties, this is one of the hottest fashion brands out right now. Can you sell this product in your online store - a big NO - it's a branded item and you will infringe on the trademark, however - you can learn a valuable lesson from this brand and create your own, or sell - non-branded products of similar quality and appeal.


RolexThis is a big brand in the fashion accessory market and is the go-to watch brand of women and men of all ages. Rolex is known for high quality watches that have a unique design and flair. Affordability is not something that this brand is known for, but luxury is what Rolex accessories exude. These watches come with a high price tag, but the quality is what consumers are willing to pay for. Watches are one of the most popular fashion accessory items and Rolex is the biggest and most popular watch brand. If you want to know what’s hot in the world of fashion accessories, fashion accessories and watches are still good sellers, despite advances of 'wearable' gadgets.

Can You Sell Rolex Watches in your Online Store? - NO! (Unless it's yours and you are selling one-off, second hand item and you can prove the ownership)

Rolex watches might be a luxury brand, but there is a large target market that is willing to pay for expensive fashion accessory - watches. You simply have to market to an audience that is focused on luxury, brand name and style. Of course, nowadays there's mount of competition from 'wearables' - such as Samsung Watch and Apple Watch.

What’s Next on the Fashion Horizon?

Fashion and accessories online selling will continue to change overtime as new brands within the industry are introduced and gain popularity. There are a few fashion brands that are still on the cusp, but are trending upward and gaining movement. The fashion brands to look out for and start selling right away include Banana Republic and Dior - these brands are worth researching further and seeing if you can duplicate their success. They might already be known fashion brands, but they are starting to become bigger players in the fashion industry and appeal to a larger target market.

Below are 20 more cool ideas what's trending in this niche:

[Click Infographic to Enlarge]

Download your full free version of above infographic ...


NOTE: you cannot sell new branded items as a business in your online store, you likely will be in breach of some trademarks. The examples of the products in this post might refer to the branded items - for illustration purposes only. We suggest that you study the brands and find or create a non-branded products with similar or better features, that you can brand with your own brand name and sell online. Please also note that the products and niches mentioned in this post for education purposes only, authors and owners of this website do not imply that you can make profit by selling any of the items mentioned on this website. Always seek professional advise before making any financial decisions and rely on your own common sense and advise of your appointed advisers.

Print Friendly, PDF & Email